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Routific Is Officially A Great Place To Work

Portrait of Suzanne Ma
Suzanne Ma
March 2, 2022

Photograph of the Routific team at a picnic and volleyball day in Vancouver. A "Great Places to Work" logo is overlaid.

Routific is thrilled that we’ve been officially certified as one of Canada’s Great Places to Work. This certification is based on direct feedback from our employees gathered from a 60-question standard survey about their workplace experience.

The Great Place to Work Trust Index measures trust in the workplace along 5 key dimensions:

  • Credibility
  • Respect
  • Fairness
  • Pride
  • Camaraderie

Routific scored 98%

Based on the responses of our team, Routific scored a whopping 98%!

Bar chart showing Routific's 98% Trust Index score compared to the 65% threshold score


We’re proud of this achievement because of what this certification means.

Nancy Fonseca, Senior Vice President of Great Place to Work Canada, says a great workplace is about:

  • The level of trust that employees experience in their leaders
  • The level of pride they have in their jobs
  • The extent to which they enjoy their colleagues
Graphic showing the relationship between credibility, fairness, respect, pride and camaraderie in building trust in the workplace

“Our data shows that great workplaces benefit from stronger financial performance, reduced turnover, and better customer satisfaction than their peers,” says Fonseca. “What's more, work environments with trust at the foundation are ripe for innovation, agility, resilience and efficiency.”

We couldn’t have said it better. These are the core reasons why we spend so much time crafting a company culture that goes beyond perks like snacks and the occasional social event. Culture is defined by experiences that are woven into our day-to-day work: how leaders communicate, how teams resolve conflict, and how the company as a whole problem solves the big, hairy challenges of growing a startup.

Our founder and CEO Marc Kuo notes that “when the pandemic hit and we suddenly found ourselves working remotely for the first time, the daily rituals that had bonded us together were gone instantly. This spurred us to hire our first HR leader, but we wanted more than just a head of hiring and payroll. That’s why we conscientiously hired our Head of People and Culture, to champion things like career growth, personal wellness, and diversity and inclusion. We’re really proud to see the fruits of that commitment in this certification.”

If you’re interested in a role at Routific, or knows someone who would be, check out our About Us page and get in touch!

Collage of Routific team members' personalized Lego characters‍.
In this article
Routific scored 98%
Portrait of Suzanne Ma
Suzanne Ma
Suzanne Ma is a former journalist and published author turned co-founder at Routific, a route optimization platform. She loves to capture inspiring stories from small business entrepreneurs, and share their journeys of growth alongside Routific. As a Product Marketer, she ensures that the community stays up to date on the latest innovations at Routific.

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